Slot Machine positioning

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Volumes have been said on this issue, and the contention and ruckus about where the "hot" slots are installed in a casino are still rampant – 60 yrs after slot machines were first placed in gambling dens.

The traditional rule is that the better slot machine games were put just inside the main entrance of the casino; so that persons going by would be able to see actual jackpot winners and be attracted to come inside … play. Our determination is that this is definitely no longer true.

Almost all of the major casinos nowadays are giant complexes and it is not possible to see inside from the sidewalk, so there’s no longer a reason to position the ‘loose’ slots close-by any entrances or exits.

Yet another traditional rule is that loose slot machines are put on the major aisles in the casinos, again so that more fun seekers could see winning jackpots and be roused to play. Importantly however, we find that this also is not a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played the slot machines at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the very last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

Nowadays, casinos are constantly changing their perspective about where to place the loose slot machine games.